We deploy cross-functional teams made up of strategists, designers, and developers to help our clients explore what’s possible with emerging technologies. Our Silicon Valley mindset of rapid prototyping combines with user research and ongoing iteration to achieve breakthrough results in short engagements.
Voice, Chatbots & Multimodal UI
Humans read at ~250 words per minute and speak at ~150 words per minute, but can only type at ~40 words per minute (in English). We all are on a never-ending quest to transmit data to our devices via speech and receive information visually on a screen. The increasing adoption of home assistants like Amazon’s Alexa and Apple’s Siri show a bright future for voice just around the corner. WillowTree champions deeply integrated text, voice, and screen-based experiences—which go by many names, including multimodal, immersive UX, and blended UX—to bring our clients into this new world of voice enablement.
- Amazon Lex
- Microsoft LUIS
- Facebook Wit.ai
- IBM Watson
- Facebook Messenger
Our data science practice draws on the incredible volume of information our clients have generated to deliver a custom experience, optimized for each user. Modern toolsets allow us to analyze data and continually improve marketing messages and tactics. We’ve helped clients answer questions like: What time of day should we send notifications by persona? What should our loyalty segment cutoffs be? What words should we absolutely avoid in our notifications strategy?
- Machine learning
- Artificial intelligence
- Data-driven persona discovery
- Insight generation
- Domain data
- Non-domain data
- User/product matrix
- Differential privacy
- Targeted probability judgments